Web and Print Design for TNT Vacations

TNT Vacations is a travel agency that specializes in travel packages to Mexico and to the Caribbean. It is both a B2B company that puts together and resells travel packages to other travel agencies, as well as a direct-to-consumer agency.

Problem

As a large travel agency serving both other travel agencies and direct consumers, TNT Vacations needed an in-house designer to fulfill its multitude of marketing needs. I was hired by TNT Vacations to work as a web and graphic designer. My responsibilities included working with web developers on redesigning the company website, producing email blasts for third party travel agents and direct consumers, designing print marketing materials and travel show displays.

Solution

I created intuitive, engaging and brand-consistent user interfaces and updated the company’s website by producing the necessary image assets and updating HTML and CSS.

I designed and produced a number of email blasts and landing pages including some for Travel Zoo deals with roughly 3 million clickthroughs.

I created high quality print ads for newspapers and magazines featured in publications like Boston Globe, Metro and AAA Magazine.

I also designed brochures, flyers and large displays for trade shows such as the AAA Travel Show and Boston Globe Travel Show.

I worked closely with the web development team to translate visual design to functional website pages, designed vivid web banner ads and drove the company’s social media presence by updating their Facebook page.

Client

TNT Vacations

Category
  • Web Design
  • Graphic Design
  • Illustration