Problem

A startup dedicated to educating kids needed to stylize their new printed product. They approached me with the text that they authored and asked me to make it into a product that could be packaged and sold.

Approach

I worked with the marketing and editorial teams to fine-tune the look-and-feel of the product to make sure it accurately reflects the company’s vision. As part of this effort, I helped conduct usability testing with a limited set of clients.

Solution

I came up with unique illustrations and layouts for each page of the educational materials stylized to stay true to the customer’s vision.